It is time to discover new watches as always and I just found on the internet a very interesting microbrand called Escudo based on entry level luxury 39 mm diver (200m Water resistent) and sporty timepieces.
This brand is really interesting because of the different approach the watchmakers want to give to their models.
These watches are inspired by the Portuguese & British explorers and that is why the brand name and logo is “Escudo“, because of the name for the shield within the Portuguese coat of arms and also the Portuguese currency, pre Euro.
This microbrand was founded by Simon Correia and Richard Johnson, long-term watch collectors and enthusiasts.
Escudo Watches – discovering the watch
As I told you before we are talking about the first entry level price range of luxury and considering that is a young brand it is also really important giving the correct attention to the price and in particular why I am presenting you these watches.
First of all Escudo watches are conceived, designed and developed in the UK and Portugal, using Swiss movements, and collaborating with quality watch manufacturers from both UK and Switzerland.
Final assembly is in the UK.
The watch is really good looking and behind every single component there is a true research.
The caseback, bezel, indexes, dial, strap, everything is conceived in a really cool and modern way with also a reminder to the past.
When you will see this diver you will understand the true inspiration by Portugal.
The caseback consists of a two-piece closed case-back design to ensure the shield logo is constantly in the vertical plane and marked to show the limited edition number
The lume is also really well made and you can find it both on the indexes, hands and bezel. Lume consists of a Grade A 7750 Super-LumiNova® vintage cream.
Bronze uni-directional turning with a dual-bearing action for longevity and precision and featuring 3D lumed numbers and markers and a bi-coloured time elapsed triangle showing the Portuguese flag colours.
Matt aluminium bezel insert complementing the dial colour.
Escudo leather straps are entirely handmade from premium Italian Vacchetta leather.
The vegetable tanned leather is finished in wooden vats with animal fats and waxes, producing a full-grain leather with a buttery smooth finish.
Swiss Made Escudo Calibre 1488 base Sellita SW200-1 no date.Subtly decoratedPower reserve 38hrs26 Jewels Frequency 28,800 A/h, 4hz
This watch has a lot of features that makes the price not so high and despite all I have to say really good ratio quality/price.
The packaging looks awesome (a very nice case with tool watch), the site and user experience is really clear and good in particular for all the shipping informations.
This diver has a premium swiss made movement and there is a lot of research behind Escudo watches.
For all these reasons you will see Escudo watches into the Microbrands Book 2023!
You can find their site here!